Meet Us 

Two women in business attire smiling in an office, one sitting at a desk with a laptop, the other standing beside her. Jen Cogan and Evelin Walsh Parada

Founders of Savvy Executive Support

We’re Evelin and Jen: longtime executive assistants, operations pros, and people who genuinely care about helping leaders and families feel supported.

We met while working at a Fortune 500 company, supporting senior executives and learning what it really takes to keep things moving behind the scenes. Over time, we noticed a pattern: the people receiving the most support were always at the top, while so many capable, overwhelmed professionals were left juggling everything on their own.

We started Savvy to change that.

We believe executive support should go beyond calendar invites and reminders. It should be intuitive, proactive, and grounded in trust. It should give leaders room to focus, grow, and lead without burning out trying to do it all.

But we also know the workday doesn’t end when the laptop closes. Between family logistics, school events, travel planning, and life admin, many professionals are carrying too much at home, too. That’s why Savvy was built to support the whole picture, both business and family, so you can spend more time on what matters most.

What We Bring

We’ve built Savvy around the kind of support we wish more people had access to:

  • Quiet, proactive problem-solving

  • Clear systems and communication

  • Consistency that makes things feel easier

  • The ability to take things off your plate … without a million check-ins

We care about details. We notice what’s working (and what’s not). We’re not here for quick fixes or endless task lists, we’re here to build something sustainable with you.

The Way We Work

We keep things personal on purpose.

No cookie-cutter packages. No VA mill. No rigid scripts. Just honest partnership built on trust, respect, and a shared goal: helping you run your business and your family life without running yourself into the ground.

We’re not in your inbox to get in the way. We’re in it to keep things moving, at work and at home.

Ready to Connect?

We only take on a handful of clients at a time so we can truly support them well.

If you think we might be a fit, we’d love to hear from you.

A woman with shoulder-length dark hair wearing a black blazer, beige top, blue jeans, and gold accessories, standing in a modern interior with white shelves and decorative items.

  • Co-Founder

    Evelin is the Co-Founder of Savvy and a seasoned executive assistant with over 10 years of experience supporting leaders across HR, restaurant industry, E-Commerce, and many C-level executives. Originally from Boston, MA, she brings a sharp eye for detail, a proactive mindset, and a deep passion for creating structure in fast-paced environments. Outside of work, she enjoys traveling and spending quality time with her loved ones.

A woman with dark hair, wearing a black blazer and black jeans, sitting on a white sofa in a bright room with white shelves in the background. Jen Cogan

  • Co-Founder

    Jen Cogan is a co-founder of Savvy Executive Support with 10 years of executive assistant experience across industries including retail, tech, finance, legal, transportation, and AI. Originally from the South Shore of Massachusetts, she holds a Bachelor’s degree from American University in Washington, D.C. She brings a calm, strategic approach to support and has a personal love for family, the outdoors, travel, and exploring the future of AI.

70+ Executives Supported

Trusted by Leaders Across Industries

Our clients span a diverse range of leadership roles, from the C-suite to specialized professionals. Whether you're managing a team, running a business, or balancing professional demands with family life, we provide the tailored support you need.

    • Attorneys

    • Board Members

    • Chief Commercial Officers

    • Chief Executive Officers

    • Chief Financial Officers

    • Chief Legal Officers

    • Chief Operating Officers

    • Consultants

    • Directors

    • Doctors

    • Founders

    • Investor Relations teams

    • Owners

    • Partners

    • Presidents

    • Senior Vice Presidents

    • Vice Presidents

@SavvyExecutiveSupport on Instagram

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This Thanksgiving, we’re feeling extra grateful for the amazing clients who trust us, the connections we’ve built, and the meaningful work we get to do every day. Savvy Executive Support started with a simple mission: to give busy people
Ever had your EA take time off and thought, “Who’s going to handle… everything?” 😅 That’s exactly why we offer Temporary EA Coverage: a niche service for leaders who can’t afford disruption when their Executive
Let’s do some math 🧮 If you’re spending: • 90 min/day on email • 45 min/day playing calendar Tetris • 2 hours/week on travel logistics • 1 hour/day on vendor/admin communication That’s 20+ hours a week on
From boardrooms to backyard celebrations, we’ve handled it all. Corporate or personal, big or small 🤝 we know how to make an event feel effortless. You enjoy the moment. We’ll handle the rest. #savvy #EventPlanning #WorkSmarter #timeb